A co-worker and I have started a new business, D & L Lawn Care (website currently under development). We do mowing, trimming, brush removal, and deliver riverbed rock, among other similar activities. We have only been on the ground for about a week, and already we have two customers who have signed up for repeat business as well as two one time customers. Our first months profits are looking very good and we have yet to lift a chain saw.
In this short time, I have already learned a lot about being a business owner. I know, I only have one week under my belt, right? I think I have benefited by working with someone who has a true entrepreneurial gift. Just observing him in action has taught me the following about starting a business:
- Customers come from anywhere. This could be friends, families, strangers, goofy conversations, serious conversations, old connections, and basically anyone you run into.
- You have to be your own best cheerleader. You have to talk about what you do to just about everyone you meet, and you have to tell them why you are going to be better than the rest.
- You have to have no fear. Rejection? It happens. Uncharted territories? You will travel them. Failure? You betchya.
- All advertising is expensive, except word of mouth.
- Statistically, you get more business through word of mouth than any other form of advertising…
- It is easier to put the cart before the horse.
- You will have questions the Internet may not be able to answer.
Yea, it’s a lot. If things continue to go well, God willing, I will get to learn a lot more.
-Don-
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